EMAIL:hengjia@hengjia-arts.com +86-0579-84699686
| Hengjia painting materials hand in hand China First Pencil Co., Ltd. Visits: Release date:2018-06-21 14:08:51 |
| Recently, Zhejiang Chunan Hengjia Painting Materials Co., Ltd. signed a strategic cooperation agreement with China First Pencil Co., Ltd. to jointly design, produce and sell the “Zhonghua Brand” (China Series) pencil set. Zhejiang Pan'an Hengjia Painting Materials Co., Ltd. was founded in October 2002. The company mainly produces bamboo and wood easel, picture box, picture frame, human body model and other "painting materials" series of cultural and art appliances. It has successfully developed more than 500 varieties of "painting materials" in six series, and its products are exported to more than 20 countries in Europe, America and Australia. And more than 30 large and medium cities in China. The company's leading product easel, picture box and picture frame have an annual output of 5 million sets, accounting for more than 30% of the market share of similar products in Zhejiang Province. The output, sales revenue and economic benefits rank second in the Jinhua area. The number and provincial new products ranked first among similar enterprises in Zhejiang Province. As a leading enterprise in the domestic art supplies manufacturing industry, the company pays attention to the construction of corporate culture, set up the “Friends of Painters” laboratory, and created the Hengjia Art Center. Through extensive cooperation with painters, art academies, art institutions and art media, A variety of art education and art exchange activities will be held to provide young artists and young students with a platform to showcase their artistic talents. At the same time, they will set the market pulse for the development of new products. In 2015, Zhang Boyang, the general manager of the company, won the “Cultural Industry Innovation Award” in the “Cultural New Zhejiang Merchants” competition held by the Provincial Department of Culture. As a private enterprise, Hengjia has also encountered bottlenecks in the market and brand in its development. How to proceed further and become bigger and stronger? Zhang Boyang has been searching hard. “The state pays more and more attention to education, the family's investment in children's education is also growing, and the market prospect of high-end cultural products is bright.” Through market research, Zhang Boyang has defined the direction for the future development of the company: with great influence on the brand. State-owned enterprises cooperate to achieve complementary advantages and develop high-end cultural products. So he found China First Pencil Co., Ltd. China First Pencil Co., Ltd. is an old-fashioned state-owned enterprise founded in 1935. The “Zhonghua Brand” pencil is a household name. According to the agreement, Hengjia Company is the only “Zhonghua Brand” pencil set design, production and sales partner of China First Pencil Co., Ltd., Hengjia Company is responsible for the design, production and procurement of pencil set, China First Pencil Co., Ltd. Responsible for the market development and sales of pencil combination sets. "China is the world's most populous country, and how big the market for pencil kits should be." Zhang Boyang said that in order to expand the market, the two sides will establish experience halls in various provinces, and the general agents in major cities will also be with the United States. Reddy Sound cooperated and used “Zhonghua” pencils to carry out nationwide sales without the advantage of anti-dumping scope of Chinese pencils in the United States. At present, the two sides have cooperated to develop 100 pencil combination sets. In the next step, Hengjia will organize 40 to 50 processing companies to support production. |
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Zhejiang Panan Heng Jia painting materials Co., Ltd.
Address: Yunshan industrial area, Panan County, Zhejiang, China
Phone: +86-0579-84699686
Jinhua city, zhejiang province panan county yunshan industrial zone constant good painting material
PHONE:+86-0579-84699686
EMAIL:hengjia@hengjia-arts.com
very satisfied,want to get company's product catalogue please click